20th Edition Canada’s State of Trade 2019
CLIENT
Global Affairs Canada (GAC)
DATE
2019
Objectives
Design a publication in three formats: an untagged PDF for web distribution, a PDF optimized for offset printing, and an HTML5 version compliant with WCAG 2.0.
Present key developments in Canada’s commercial activities in 2018 and highlight the diversification of Canada’s trade—its importance, evolution, and future outlook.
Illustrate major events that shaped the global economy and international trade in 2018, as well as the main economic highlights for Canada compared with its most significant partner economies and regions.
Report on the evolution of Canada’s trade in goods and services, along with trends in foreign direct investment flows and stocks, both inbound and outbound.
Target Audience
- Global Affairs Canada employees (Economic and Commercial Analysis Division; Trade Commissioners; mission staff abroad)
- Industry partners
Scope of Work
Production of an untagged PDF, a PDF optimized for offset printing, and an HTML5 version compliant with WCAG 2.0: consultation, project management, marketing, research and analysis, strategic guidance, ideation, data visualization, creation of 28 infographics, design of collateral tools, photo selection and editing, graphic design, layout of 148 pages per language (PDF report version), responsive HTML5 coding with JavaScript (WET 5.1), WCAG 2.0 compliance, prepress, and quality assurance.
