20th Edition Canada’s State of Trade 2019 – HTML Version
CLIENT
Global Affairs Canada (GAC)
DATE
2019
Objectives
Design a publication in three formats: an HTML5 version compliant with WCAG 2.0 and enhanced with animated and interactive graphics, an untagged PDF for web distribution, and a PDF optimized for offset printing.
Present an HTML version that faithfully reproduces the layout and design of the printed edition while enriching the digital experience through interactive elements.
Detail key developments in Canada’s commercial activities in 2018, highlight the diversification of Canada’s trade—its importance, evolution, and outlook—and illustrate major events that shaped the global economy and international trade in 2018.
Present the main economic highlights for Canada compared with its most significant partner economies and regions, and report on the evolution of Canada’s trade in goods and services, as well as trends in foreign direct investment flows and stocks, both inbound and outbound.
Target Audience
- Global Affairs Canada employees (Economic and Commercial Analysis Division; Trade Commissioners; mission staff abroad)
- Industry partners
Scope of Work
Production of an HTML5 publication compliant with WCAG 2.0, an untagged PDF, and a PDF optimized for offset printing: consultation, project management, marketing, research and analysis, strategic guidance, ideation, data visualization, creation of 28 infographics, design of collateral tools, photo selection and editing, graphic design, layout of 148 pages per language (PDF report version), responsive HTML5 coding with JavaScript (WET 5.1), integration of animated and interactive graphics, WCAG 2.0 compliance, prepress, and quality assurance.



